Monthly Archives: June 2008

Notes of the first face to face with Salvatore Gabola

Here is a summary of the face to face meeting with Salvatore Gabola at Coca Cola’s European HQ in Brussels from 12-14:30 on 16/6/08 1 The unique and interesting elements of this campaign were highlighted again: it’s not about traditional … Continue reading

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The first 26 days – progress to date

This photo was taken by Teseum – the original is here I thought an update on the progress of the Coca Cola campaign would be helpful. May 1988 – May 2008 (20 years = 7305 days) No progress at all! … Continue reading

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Telephone conference with Coca Cola – 5/6/08

Here is a summary of the telephone conference with Coca Cola. Representatives from Coca Cola:Euan Wilmshurst Manager, Stakeholder Engagement Coca-Cola Global Stakeholder Team Salvatore GabolaGlobal Director Stakeholder Relations Representative from this group:Simon Berry Introductions (see annex 1) I started by … Continue reading

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Coca Cola Campaign nominated for New Media Awards

Just a quick note to thank Paul Webster for nominating the Coca Cola Campaign for this year’s New Media Awards and for others who have dived in and left supporting comments (and the all important rating!). I will keep a … Continue reading

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